Lab notes
How AI shopping agents read online stores, where they get stuck and how to fix it. Written from what we build and measure in our reference stores, not from guesses.
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Four traps that make AI shopping agents buy the wrong thing
Reaching the checkout is only half the job. These are the four traps we built into our test stores, what each one tries to make an agent do, and how a robust agent gets past it.
- Entry0 obstacles
- Product0 obstacles
- Variant0 obstacles
- Cart0 obstacles
- Checkout0 obstacles
Why AI shopping agents fail before checkout: 13 obstacles and how to fix each one
An AI agent shops by reading your store’s code, not by looking at it. These are the 13 obstacles we rebuilt in our reference stores, why each one stops an agent, and the fix.